The effectiveness of a boutique Sydney PR Agency lies solely on the sum of the skills, experiences and connections each member of the team brings with them. That is why weโ€™ve recently added two incredible new members to the Polkadot PR team, making it an even more formidable force in the PR industry than it already is.

Before even entering university, a month-long internship with Madison Magazine gave Sach Trikha an early start in the PR industry. She later completed bachelor degrees in Global Studies and Communications at the University of Technology, Sydney, equipping herself with an enviable PR skill set. She is currently pursuing a Masterโ€™s Degree in Communication Management from the same school.

Sach has completed a number of PR-related work experience placements and internships. She interned at corporate PR agencies and fashion labels in Sydney, built her career in two Sydney lifestyle PR agencies, and even assisted IMG Fashion during Fashion Week 2011 and 2012.

A true people person, Sach taught at a local school in South America, and travelled to Turkey, where she spent some time studying. Since returning to Australia, she has continued to follow her passion in the health and fitness industries, running creative and strategic PR campaigns for her clients. Despite her young age, Sach has proven herself effective at executing strategies, launching and organising events, managing social and digital media and handling crisis management issues.

Also joining Polkadot PR is April Rose, who hails from the United Kingdom. Getting her start in the fashion industry from the London College of Fashion with a foundation course on womenswear fashion design, April later went on to complete her Bachelor of Arts in Fashion Design with Honours at Bath Spa University. Barely a year after graduating, April was selected for the prestigious Drapers Next Generation Awards and recognised as an individual with potential to be a pioneer in her field.

She later spent two years working at one of Londonโ€™s top fashion and interiors media portal websites, promoting brands to attract media exposure across multiple media channels. Additionally, she gained public relations experience at some of the top PR agencies in London and built an impressive client list in the fashion, lifestyle, and luxury industries. Incredibly proactive, April is target-driven and is always on the lookout for ways to sell-in key stories and trends to gain coverage for our current clients.

Polkadot PR is eager to show the plethora of new clients we gained this month the incredible value Sach and April bring to our dynamic Public Relations Agency. We invite everyone to stay updated, through our website, on all of the power-packed PR campaigns we will be launching and organising soon.

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