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The rise of affiliate links (and how they can support PR efforts)
10 Absolutely Essential Marketing Trends 2021 Will Bring
After the year we’ve had in 2020, it’s not surprising every marketer and his brother are scrambling to try and identify which marketing trends 2021 is likely to bring. Many companies saw their hard-laid plans go out the window during the pandemic, and it’s anybody’s...
Post-Covid-19 Brand Recovery Playbook
There’s no denying that the PR landscape has changed irrevocably due to the COVID-19 pandemic. Social distancing, lockdown, and a ban on interstate travel have meant not only an enormous upheaval to the way each of us lives our lives, but to the way the media brings...
Navigating The New Normal – Working From Home & Staying Connected As A Team
Forget the Gym: Your At-Home Living Room Workout Sorted
The rise of the pet furnomenon
It is hard to believe that just a few short weeks ago, our daily routine of going to work, kissing our pets goodbye, or telling them that you’ll miss them and will be home soon (if you’re like me), was going to suddenly turn into a new routine. With all that COVID-19...
Free COVID-19 Communications Hotline for Businesses & Not-For-Profits
We have set up a COVID-19 communications hotline for any small business or not-for-profit who are challenged with cut marketing spend and who are unsure how to navigate their communications during this time. The intention of the hotline is to help Australian brands...
A Guide To Pitching The Media During A Major Crisis
COVID-19, Coronavirus, Corona there are so many names – however you refer to it, there’s no denying that it’s dominating our news cycle, our conversations, our way of living, and how we communicate with media. It’s changed the media landscape as we know it, and they...
How to Market a Restaurant on Social Media
Australians love good food, whether it’s high-end, fine dining or a more casual environment with fabulous, finger-licking enjoyment. To get them to make the most of your restaurant’s delicious offerings, however, you have to first get them into the place or finding...
How to Promote Your Travel Website with Social Media Marketing
Who would have thought some 20 years back that by now humans would be booking the bulk of their travel online? The internet has truly changed our lives, and the evolution of travel websites has made it aeons easier to find the experiences we want. The trouble is, with...






