Ask anyone these days, and they’ll tell you that a social media campaign is an answer to every marketing question you could possibly think of. That sounds great… but if you have no idea how to get started with social media marketing, it doesn’t make it any less...

Unless you’ve been living under a rock for the past decade, you know just how big an impact a great social media marketing strategy can have on business growth. You probably also know that it is one of the best marketing tools in terms of ROI that are out there today....

Internet marketing has come a long way in a few short years, and social media is, without a doubt, one of the fastest growing (and changing) areas of digital media. There’s no denying that social media marketing offers the reach, tools and relationship building...

Just a few years ago, you'd have been forgiven for thinking that social media was just another internet fad, that would be gone as quickly as it had burst onto the scene. One area that no one could have predicted social media would truly shine in is marketing, but...

Too often, small business owners try to do everything in-house, and while it’s true that DIY can save you money, it can take a lot of time, and since time is money, it’s often a zero-sum game. The time you’re spending on complicated or time-consuming tasks is time...

If there was ever any doubt about the power and reach of social media, that was certainly removed when Facebook broke the one billion users in a day threshold a few years ago. There is nothing with the reach, the flexibility, the intimacy and the immediacy of social...